Careem Initiative 

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The Brief

To develop various initiatives and activities in places such as pickup points, pubs, exhibition centers, etc. And to be closer to our potential consumers. The Objective is to enhance Careem’s presence by engaging with its consumers and keeping the service at the forefront of their minds.

Careem Initiative

The aim is to develop various initiatives and activities in places such as pickup points, pubs, exhibition centers, etc. And to bring Careem closer to its potential consumers. “Every Ride Counts”

Customized trucks delivering free ice cream will be available in different locations in Dubai, UAE, including the kite beach, where people can soak up the sun and try the flavor of their choice.

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Client: Careem
Company: JK58
Location: Dubai, UAE
Role: Art Director
Year: 2017

Selected Works

Rolls-Royce Black BadgeEvents Management

Rolls-Royce Regional DealerEvents Management

Careem InitiativeInstallation and Activation

Abdallah.alhalawani@gmail.com
Amman, Jordan

2024